Product Management with
Generative & Agentic AI
from BITSoM

Product Management with
Generative & Agentic AI
from
BITSoM

  • Learn from industry experts and top faculty with experience from top global institutions.
  • Build AI-driven products, from ideation to pitch, leveraging cutting-edge generative and agentic AI tools.
  • Build market-ready product-management skills through real-world projects.
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Batch Starts

January 21, 2026

Program Duration

6 Months

Time Commitment

8-10 Hrs/week

Campus Immersion

3 Days

Eligibility

12th Pass and Above

Learning Mode

Online

Admission Process

Admission Process
Clear Qualifier Test

Clear Qualifier Test

Clear the online qualifier test to be eligible for the program.

Complete Counselling

Complete Counselling

Only shortlisted candidates go through the counselling process

Start Learning

Start Learning

Learn from top educators across the globe and stand out from the crowd.

Condition for Certification

The certificate will be awarded only upon the completion of the final examination that is conducted offline.

*NOTE - Non Resident Indians & International students are allowed to attend the exam online, under special provision enabled with vigilant proctoring.

Qualifier Test Details

To join this program, you must clear the qualifier test on your allotted date.

1

Topics Covered

  • Logical Reasoning
  • Basic Maths
  • Quantitative Aptitude
  • Basic Product Understanding
2

Registration Process

  • Pay $10 and choose your slot
  • Unlock free mock test and practice before your final exam
3

Things to Remember

  • The duration of the test is 60 minutes
  • You can take the test only once at your allotted time & slot
  • The test must be taken on a desktop or laptop. Supported browsers (latest versions only): Google Chrome, Safari, Microsoft Edge, and Firefox.

Fee Structure

Qualifier Test Fee

(non-refundable)

$ 10

Live Online Classes

Secure Seat Fee

(non-refundable)

$ 150

Programme Fee

(non-refundable)

$ 1,350

Total

$ 1,500
+ applicable taxes.

Course Certificate

Why choose this course?

Collaborate on cutting-edge AI projects, designing industry-ready prototypes that address complex business problems and push the boundaries of current AI capabilities.

Expert Mentorship & Live Sessions

Learn from faculty with experience from top global institutions.

Project-Based Learning

Gain hands-on experience by building and deploying 6 AI-driven products.

AI Portfolio & Product Mastery

Create a standout portfolio with the real-world AI-driven products, demonstrating scalable & innovative solutions

Official BITSoM Onboarding

Get access to your official BITSoM email ID, which will serve as your primary student identity for course-related communication and resources.

What Will You Learn?

This course blends academic rigor with hands-on learning, equipping you with skills in Agentic AI — the next frontier of autonomous systems. Gain expertise in user-centered product thinking, leverage tools and advanced prompt engineering, and work on 6+ real-world projects.

Toolkit

Toolkit 1
Toolkit 2
Toolkit 3
Toolkit 4
Toolkit 5
Toolkit 6
Toolkit 7
Toolkit 8

Course Details

Duration

6 Months

Course Mode

Online

Certification

From BITSoM

PMGA101 – Product Management Foundations & Discovery

  • Introduction to the Product Management mindset and structured discovery.
  • Learn how to define and validate MVPs.
  • Conduct user interviews and apply Jobs To Be Done (JTBD) framework.
  • Roadmap creation and MVP prioritization based on market gaps.

PMGA102 – Agile, Design & Cross-functional Execution

  • Master UX wireframing and create interactive prototypes using Figma.
  • Learn Agile delivery techniques and tools like Jira.
  • Focus on stakeholder mapping and effective cross-functional collaboration.
  • Simulate sprint planning and document a stakeholder alignment plan.

PMGA201 – Generative AI Tools & Product Integration

  • Explore Generative AI tools and integrate them into product workflows.
  • Learn prompt engineering to enhance content generation.
  • Apply GenAI safety measures and API integration into products.
  • Design and test features like a chatbot or summarizer.

PMGA202 – Building with Agentic Systems

  • Understand agent architecture and learn to orchestrate multi-agent systems.
  • Build task-performing agents to automate workflows.
  • Learn to design systems that collaborate to complete complex business functions.
  • Work with LangChain and CrewAI to enhance multi-agent interactions.

PMGA301 – Strategy, Monetization & Responsible AI

  • Explore business strategies and monetization models for AI-powered products.
  • Understand AI bias, data privacy, and ethical AI considerations.
  • Create a Go-To-Market (GTM) plan and develop a monetization model.
  • Conduct an ethical risk assessment for AI implementation.

PMGA302 – Capstone – Build and Pitch Your AI-Driven Product

  • Design and build an AI-enhanced product that addresses a real user problem.
  • Integrate Generative AI and agentic systems into your product.
  • Prepare and present a pitch deck with product vision, GTM strategy, and ethical safeguards.

Meet our fabulous mentors

Dr. Srinivas Pingali

Dr. Srinivas Pingali

Adjunct Professor and Head of BRAIN (BITSoM Research in AI and Innovation) Lab

Professor Srinivas Pingali has over three decades of varied experience in education and training,product development and, sales & marketing in multina...

 Philip Zerrillo

Philip Zerrillo

Professor Sasin School of Management

Professor Philip Zerrillo is an accomplished academic and business leader with extensive global experience in management education, executive leadersh...

Kiran Pedada

Kiran Pedada

Associate Marketing Professor - University of Manitoba

Kiran Pedada is The Associates Fellow in Marketing and Inclusive Business and Associate Professor at the Asper School of Business at the University of...

Srinivas Atreya

Srinivas Atreya

Data Scientist & Entrepreneur

An alumni of REC Trichy with  30 years of experience in the data & machine learning space across US, UK and India. Specialize in deep neural networks ...

Sunanda Gundavajhala

Sunanda Gundavajhala

Director of Operations at DispatchTrack

Sunanda Gundavajhala is a seasoned professional with over two decades of experience in project management, software development, business analysis, an...

Sirisha Peyyeti

Sirisha Peyyeti

Co-Founder and CEO of Avika

Sirisha Peyyeti is the Co-Founder and CEO of Avika, a trailblazing mind health company bridging the gap between technology and mental wellness. With o...

Masai student

How will Masai Help you?

1

Placement Assistance

Get dedicated career support, including resume building, mock interviews, and interview preparation sessions to help you land your dream role. Eligibility: 70% marks in the program

2

Real-Time Learning Ecosystem

Experience a constantly evolving curriculum with live classes and instant academic assistance, designed to keep pace with industry advancements.

3

Industry Integration and Projects

Participate in hands-on industry projects guided by expert mentors from BITSOM and top companies, ensuring practical and relevant skills development.

FAQs

Hear from our Student's

Contact Us

Email us

Email us

For any queries, you can contact us at supportexeced.programs@bitsom.edu.in

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