This Masai Graduate is Helping Meesho Simplify E-commerce for Indians

Meesho ended up recognising Darshan and his team as the star-performing team of the quarter. He was also promoted to SDE-2 within a year of joining the organisation.

Darshan's impact at Meesho blog thumbnail

Over the past decade, the Indian e-commerce market has experienced a phenomenal 10x growth from $8.5 billion in 2012(1) to $83 billion in 2022(2). According to a 2021 FICCI report, it is expected to reach $188 billion by 2025(3).

Unsurprisingly, this rapid expansion is accompanied by a pressing need for skilled tech talent and despite the string of layoffs by India Inc., e-commerce is expected to be among the top sectors for employment in 2023, particularly for freshers(4). At the same time, the industry faces a short supply of candidates with the right technical skills to drive growth and innovation(5) due to a massive skill gap that plagues Indian tech talent.

Founded in 2015 by Sanjeev Barnwal and Vidit Aatrey, Meesho is one of Indian e-commerce’s prime examples of growth and success. Like the rest of the industry, finding skilled tech freshers was a challenge that this unicorn faced too. The answer for them lay in Masai.

A native of Sirsi, Karnataka, Darshan Naik was always obsessed with technology. However, financial constraints kept him from pursuing this obsession in the form of an Engineering degree. Instead, he pursued a diploma in electronics and communication and worked as a product engineer for a mobile manufacturing company. But he knew his true calling lay in the software domain and was waiting for the right opportunity to switch domains.

That opportunity came to him in the form of Masai where he enrolled in the full stack development skilling program, citing its pay-after-placement fee structure as the primary reason.

Given his Electronics and Communications background, Darshan did find the course challenging in the beginning, but gradually went on to become one of the top performers of his batch.

Post his 37-week comprehensive hands-on training including daily DSA problem-solving, multiple group projects, assignments, and soft skills training, Darshan was skilled and ready to step into the software industry. This opportunity came to him in the form of Meesho when they hired him and 8 other Masai graduates as SDE-1 in August 2021.

Courtesy Masai’s focus on building foundational knowledge from scratch coupled with adaptability and flexibility in their curriculum, and the supportive work culture at Meesho, Darshan took no time in adapting to the production environment there.

Quote from Darshan, SDE-2 at Meesho

Given that Meesho’s web app was quite rudimentary in comparison to their full-featured Android and iOS apps at the time, some of Darshan’s first tasks were to implement its frontend for the image search, checkout flow, and the address input and validation form, etc.

Based on this and the quality of his work Darshan soon became a primary member of Meesho’s ‘offers platform’ team that dealt with providing sellers with the feature to offer discounts and participate in existing offers on the platform. His senior colleagues were all praises about him and were particularly impressed by his speed and adaptability.

Mani's Quotes about Darshan

To put it in Mani’s words, “Darshan’s analytical skills and attention to detail have helped our team overcome many obstacles and achieve great results. He always goes the extra mile to ensure that everything is running smoothly and that deadlines are met. Darshan is a rockstar performer of Meesho.”

One of the crowning moments in Darshan's career at Meesho was his significant contribution to an essential feature enhancement that resulted in an astounding boost to the company's business. This pivotal update played a crucial role in driving user engagement and sales on the platform, marking a significant milestone in the company's growth trajectory.

Given his ground-level code knowledge of this system,  Darshan was specially picked for a team of 6 consisting of architects, SDE-3s, and SDE-2s for this project. The team helped develop a cloud-based caching system among other things resulting in a drastic reduction in the load on their infrastructure as well as a cost reduction of approx. 90%. What’s remarkable is that it took the team just a month’s time to make their first release of this feature to a user base of ~25 million which has now scaled to a transacting user base of over 140 million.

Darshan’s manager, Rajat Gupta, couldn’t help but be proud of him. According to him, Darshan is an ideal engineer with professional ethics.

Rajat's quote about Darshan

He further went on to quote American football Hall of Famer and engineer, Nathan W. Dougherty, "The ideal engineer is a composite. He is not a scientist, he is not a mathematician, he is not a sociologist or a writer; but he may use the knowledge and techniques of any or all of these disciplines in solving engineering problems."

Meesho ended up recognising Darshan and his team as the star-performing team of the quarter. He was also promoted to SDE-2 within a year of joining the organisation.

Darshan Naik on LinkedIn: Another recognition by Meesho, Proud be a part of awesome team. Thank…
Another recognition by Meesho, Proud be a part of awesome team. Thank you…Rajat Gupta Nikhil Garg Mani kumar Ajay Kumar Tamil Selvan V Tushar Saxena Kumar…

Darshan’s experience at Meesho has fueled his passion for architectural work, and he aims to grow further in his career, as an SDE-3 or SDE-4.

He credits Masai for equipping him with valuable soft skills and problem-solving abilities. The hands-on coding experience and practical knowledge gained at Masai have set him apart from conventional graduates and helped him excel in his role at Meesho.

If you would like to fuel your organisation’s growth with skilled developers and data analysts who can hit the ground running from day 0, hire a Masai graduate today.

Click here to learn more about Meesho

Click here to connect with Darshan Naik