The Indian E-commerce industry saw a massive boom during the bygone pandemic, specifically, the beauty & wellness, and fashion categories with the former achieving a 295% growth rate in 2021. 
Interestingly, this rapidly expanding sector is juggling between positive cash flow and yearly net losses at present.
Companies are willing to amp up their spending in order to get a headstart for the potential-heavy future with an expected growth of 67% to US$96.41 billion by 2027. Within the same time span, user penetration is expected to hit a staggering 73.7%, demonstrating the wide adoption of E-commerce even in the lower tier cities. 
A renowned name in this fast-paced, ever-evolving industry is Snapdeal, a company renowned for its innovative business model and diverse product portfolio.
Snapdeal, founded by the duo of Kunal Bahl and Rohit Bansal in 2010, has rapidly grown over the last decade. With an installed app base of 200 million and a monthly user base of over 25 million currently, Snapdeal's mission is to create India's most reliable and frictionless commerce ecosystem that creates life-changing experiences for buyers and sellers.
Driving this mission forward requires a team of talented tech professionals who can navigate the complexities of the e-commerce world. One such tech talent is Sachin Gupta.
Sachin's Journey at Masai
Born and brought up in Baghpat, UP, Sachin completed his B.Sc in 2019. It was his encounter with a friend who was doing some exciting work at Amazon that got him interested in the possibility of a tech career. While exploring similar career avenues, he came across Masai on YouTube.
Offering a well-structured and comprehensive curriculum, and an environment that fosters industry preparation, Masai was the perfect launchpad for Sachin's coding career.
From day one of the program, Sachin found himself immersed in a rigorous yet rewarding educational journey. Every day brought new challenges, new concepts to master, and new code to write, which gradually built his foundation and refined his problem-solving skills.
Sachin at Snapdeal
Upon getting hired, Sachin quickly adapted to Snapdeal's dynamic work environment, contributing significantly to various projects. One of his most notable assignments involved migrating Snapdeal's infrastructure from a data centre to the AWS cloud, a project that exposed him to a variety of new technologies and deepened his understanding of the intricacies of cloud-based platforms.
He successfully steered the migration of two critical components to the cloud environment proving his mettle in executing complex projects.
One of the challenges he faced was a significant shift in tech stacks from MERN to Java Spring and Spring Boot. Leveraging his strong learning foundation from Masai, Sachin overcame this challenge with aplomb.
Feedback and Recognition
During his time at Snapdeal, Sachin has always been receptive to feedback from his manager and colleagues thereby continually growing, and improving in logical thinking and problem-solving skills.
As a result, he has also received consistent recognition and praise from the senior management for his commitment to continuous upskilling. This is demonstrated through his consistent growth in performance assessments at Snapdeal.
Sachin's journey, from having no formal coding experience to becoming a significant contributor at a leading e-commerce giant like Snapdeal, underscores the value of skill-based education and hiring.
His story is a shining example of Masai's approach to tech education, where the focus is on practical knowledge, problem-solving skills, and teamwork, in addition to fundamental technical knowledge.
The tech talent gap in India, coupled with the accelerating digital transformation, presents an opportunity for companies to rethink their hiring strategies. Traditional degree-based hiring is giving way to skill-based hiring, a trend that is gaining momentum globally.
A recent study by LinkedIn indicates that over the coming 18 months, skills-first hiring will be a primary focus for 75 percent of hiring professionals in India.
If you’re also looking to bolster your organisation’s growth with skill-first hiring, look no further and consider hiring a Masai graduate today.
Click here to know more about Snapdeal
Click here to connect with Sachin